The Southern Academy of Sport is an Athletic Development company founded in 2009. Formerly known as Body Revolution, the Academy moved to a purpose built 2500 sq ft. performance facility in Chippenham, Wiltshire, in 2012. Over the past decade the Academy has supported thousands of athletes, from six years old to development athletes, professional athletes and Olympians.

Mission Plan

The Academy's mission is to help athletes fulfil their potential, through delivering world class coaching and support.


The Academy delivers individualised programming and coaching through the four foundations of Athletic Development.

The Four Foundations of Performance:


Tailored, habit-based coaching to optimise performance and encourage healthy living.


A defining factor of success, athletes are taught to think clearly under pressure, deal with and learn from failure, and develop a growth mindset.


Individualised gym, field and track programs designed and delivered by specialist coaches to optimise performance and reduce injury risk.


From sleep to injury rehabilitation, individualised recovery programs ensure athletes get the most from their training.

Performance Staff

Joe graduated from the University of Exeter in 2006, where he gained a BSc in Exercise Science (2:1). During his career, he has accumulated over 16,000 hours of hands-on coaching and has been responsible for the development of athletes from over fifteen sports, at levels ranging from youth athletes to Olympians and professional athletes in sports including athletics, equestrian and the UFC.

Joe understands the needs and development pathway for aspiring athletes – he took a 12-month placement with the English Institute of Sport coaching team in the lead up to the London 2012 Olympics and was Head of Athletic Development for former England captain Lewis Moody’s Rugby Academy between 2015 and 2018.

As a junior athlete Joe was a member of Exeter Chiefs U19’s, Bath and England Rugby Academies and is now Director of Rugby at Devizes RFC.


A chartered Physiotherapist, Graham brings nearly twenty years of experience within professional football to the academy, having been Head of Sports Medicine at Millwall, Torquay Athletic and Exeter City. He is currently head of Sports Medicine at Forest Green Rovers Academy.

Graham works closely with the Strength and Conditioning team to effectively assess and treat injuries, and is currently undertaking his Masters in Strength and Conditioning at the University of Gloucester.

Drew holds a 1st Class Honours BSc in Exercise Science from the University of Worcester, holds and MSc in Exercise as Medicine from the University of Loughborough.

Drew has worked with developing, national and international athletes as both a coach and Sports Scientist, including providing lab support to British University Championship athletes. He supports the Southern Academy of Sport athletes through strength and conditioning coaching, performance testing and analysis.

A Judo black belt, Drew is a member of the performance squad at the University of Loughborough and has represented them at the British Universities Championship.

Conor holds a BSc in Psychology, an MSc in Applied Sport and Exercise Psychology from Staffordshire University and is a qualified fitness coach.

Conor became a member of the Southern Academy of Sport performance staff in 2018 after initially joining as an athlete – Conor is an amateur Mixed Martial Arts fighter with a 4-1 record and plays rugby for Devizes RFC.

Harry joined the Southern Academy of Sport team in 2016 after initially training as an athlete in the Academy supported Mad Dog Rugby Academy. Harry is a qualified coach and is aspiring to reach world-class standards of knowledge and delivery.

As an athlete, Harry competes in Powerlifting, with current personal bests of 507lb deadlift, 462lb squat and 240lb Bench Press.


Dan originally joined the academy on placement from the University of Bath, where he studies Exercise and Sports Science, and made such an impact that that he is now employed as an Athletic Development coach. 

Dan provides coaching support, and takes a keen interest in data analysis and interpretation, helping athletes use GPS, training and performance data to inform training and improve on-field performance.

A keen rugby player, Dan is the Chairman of Bath University RFC.

Contact Us Today

About Us

Our mission is to help athletes optimise their physical performance and reduce injury risk, through delivering world class coaching and support.


Units 17 & 18 Forest Gate,
SN15 3RS

01249 653018


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